78% of Americans "frustrated" by negative tone of political ads

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A new Marist poll finds 78% of Americans say they are “frustrated” by the tone of political campaigns and 74% believe that the tone of political campaigns has “gotten more negative” than in past election years.

In addition, 66% believe candidates spend more time criticizing their opponents than addressing the issues, while almost as many (64%) say negative campaign ads “harm the political process” either “a great deal” or “a significant amount.”

And by a nearly 20 point margin (56% to 37%), the public says the tone of political campaigns is “mostly uncivil and disrespectful.”

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including SaintPetersBlog.com, FloridaPolitics.com, ContextFlorida.com, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.