Republican Rick Scott has named the team in charge of his re-election campaign.
The governor’s current communications director, Melissa Sellers, will be his campaign manager. Matt Moon, the communications director for the Republican Party of Florida, will become the main spokesman for Scott’s re-election campaign. Tim Saler, a deputy executive director for the state party, will become deputy campaign manager.
Of course, these staffers won’t be the ones calling the shots, despite their new titles. Direction will flow from Scott’s consultants, most notably, Curt Anderson of OnMessage, which, as the Miami Herald’s Marc Caputo’s reported, will remain the lead ad firm on Scott’s team. Pollster Tony Fabrizio is still collecting a healthy check from Scottworld and I would expect, after the inevitable shakeup that occurs in every campaign, Fabrizio will re-emerge as the power not-so-behind the throne.
Still, I have a quick question about Scott’s new campaign team: Has any one of the big three – Sellers, Moon, Saler – run (and won) a statewide campaign in Florida?
As Steve Bousquet notes, Sellers was a regional spokeswoman for the Republican National Convention in Tampa and was chief spokeswoman for Louisiana Gov. Bobby Jindal during his campaign for governor in 2007 and his first term.
No Florida experience there, other than being communications director for the least-communicative governor in Florida’s modern history.
Moon is from Alaska. Before making his way to the Sunshine State, Moon served as a senior adviser to U.S. Sen. Ron Johnson and was deputy research director at the Republican National Committee.
Saler has worked everywhere but Florida — from Pennsylvania to New Jersey and North Carolina to Mississippi. What may be more interesting is that Saler was in charge of turnout for the RNC during the 2012 cycle. That worked out well for Republicans, didn’t it?
Being a supporter of Charlie Crist, it was inevitable I would not find much to like about Rick Scott’s new campaign team. But couldn’t he have found someone from Florida to help run his campaign?