Do Romney’s favorability numbers matter?

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Nate Silver: “Mr. Romney’s mediocre favorability ratings at this early stage of the race are no death sentence. There have been clear reversals in favorability ratings in the recent past once the general election campaign got under way, such as in 1988 and 1992… The favorability deficit between Mr. Romney and Mr. Obama is more likely to be meaningful the longer it persists. If, for instance, we still see this favorability deficit in July — and certainly if we see it in September or October — the odds are fairly good that Mr. Obama will perform more strongly than the economic fundamentals alone would dictate and could win an election that he is otherwise ‘supposed’ to lose… For the time being, I’d consider them a negative but fairly minor factor when we evaluate his chances at victory.”

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.