Email Insights: Film Florida won’t let a little thing (like no funding) hold them back

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As the 2014 legislative session lumbered to a close, not everyone left the chamber contented with Florida’s record $77.1 billion budget.

Non-profit Film Florida, which bolster the state’s film and entertainment industries, once again walked away from the Capitol empty-handed.

“We are disappointed at the decision to not fund the Entertainment Industry Financial Incentive Program this session,” said Florida Film President Leah Sokolowsky in an email released shortly after the passage of the state’s final spending plan.

“Unfortunately, this is the second year in a row that our industry has gone without having funding added to this overwhelmingly successful incentive program.”

However, Sokolowsky refuses to let two disappointing sessions in a row keep Film Florida from a positive outlook for the future.

“Beginning tomorrow, Film Florida will rededicate itself to educating our state’s policymakers on the positive economic impacts that the entertainment industry provides,” she says.

“We will bring our message from the Panhandle to Key West that for every $1 the state invests in the entertainment industry, $5.60 is returned and infused back into our state’s economy.”

Sokolowsky did get encouragement from the words of sympathetic Senators pledging to give the Entertainment Industry Financial Incentive Program another shot in 2015.

As they say in baseball, there’s always next season.

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.