Health insurers prepare for Obamacare

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With less than a year remaining before much of President Obama’s health care reform law goes into effect, the New York Times looks at how health insurance companies are preparing for the new regulations on their industry.

Insurers will have to offer a policy to anyone who wants one, regardless of their health, and will not be allowed to charge more in premiums to people with expensive medical conditions.

The new health care law also promises an expansion of Medicaid… Insurers, however, see the change as an opportunity for growth, especially since so many low-income people will move back and forth between the exchanges and Medicaid to find coverage.

Even the way insurers offer plans to people covered by their employer is expected to change, as some companies look to private exchanges, where they may contribute a fixed amount toward the policy but let the worker choose the plan and even the insurer.

More from the New York Times here.

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including SaintPetersBlog.com, FloridaPolitics.com, ContextFlorida.com, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.