While red-light cameras are unconstitutional in many areas, they are still in full effect in several
A close friend went into the clink last week. He had already agreed to a plea bargain and so he turned himself into the court on Tuesday. His case was over. Yet the next day, more than 50 pieces of direct mail arrived in his mailbox. All hand-stamped with first-class postage. Factoring in creative costs and research time, I figure it costs about a buck a piece for this advertising. Multiply that out by the number of people arrested or incarcerated each year and we are talking about millions of dollars. I can’t believe that many people are going to decide on which law firm to represent them based on a piece of paper and with so many brochures coming at the same time, the mailers are about as effective as the political pieces that arrive right before an election. Wouldn’t that money be better spent on discounted or pro-bono legal work?