Less than four hours after Congressman Bill Young announced that he will not seek re-election in 2014, Democrat Jessica Ehrlich sent an email titled “Really Big News.”
In the email, Ehrlich makes a standard fundraising pitch and that’s fine. It’s just not the way I would have done it.
No matter what she thinks of Young, Ehrlich should have thanked him for his five decades of service before asking for money. Something like, “Clearly I disagree with Congressman Young’s politics, but, like many, I recognize his contributions to our community. I commend him on making this decision and look forward to informing the voters of Congressional District why I am the best choice to represent them in Congress.”
Here is the text of Ehrlich’s email:
I know my campaign already emailed you today but I had to share this news right away: Bill Young is retiring. That’s right, after 43 years, Florida 13 is going to have a race for Congress without an incumbent. This is the only pick-up opportunity for Democrats in the country in a seat that President Obama won in 2008 and 2012. And I know with your help we can win this seat in 2014. Can you chip in $13 today: click here
The next week is crucial to show Democrats can win this seat in 2014. I know you may have thought about contributing before, but just weren’t sure. Can I count on you to contribute $13 today?
Thank you for everything,