House District 63 Democratic candidate Lisa Montelione is up on the air with a television ad, and it’s a little more unconventional than what you’re used to seeing.
The ad begins with what is described by the narrator as a “commercial film set,” where we quickly meet the director, cameraman, as well as a technical crew — but no actual candidate.
Montelelione’s face then does show up inside a picture frame, with the narrator saying that “she’s busy working on things that matter.”
“So yes, Lisa wants a commercial,” the narrator concludes. “She’s just too busy working on things that matter, to being in one.”
Montelione is running against Republican incumbent Shawn Harrison is what is expected to be a close contest.
Harrison has raised $199,953 as of Sept. 30, with $116,398 cash-on-hand.
Montelione has raised $147,710, and has $114,020 cash-on-hand.
Florida House District 59 includes Brandon, Riverview, and Valrico.