Max Goodman, the well-regarded communications pro who worked for U.S. Rep. Vern Buchanan for nearly a decade before helping David Jolly’s campaign(s) in 2015 and 2016, is returning to work for Buchanan as Chief Communications Advisor.
Goodman will be based out of Washington D.C.
Goodman joined Jolly’s campaign for the U.S. Senate in the fall of 2015 as his political director and was later named his campaign manager. But after Marco Rubio opted to run again for the U.S. Senate seat he had given up in 2015 to run for president, Jolly and the other Republicans who had been competing for the then-open seat dropped out (with the exception of Carlos Beruff, who got smoked by Rubio in the GOP primary).
After Buchanan narrowly defeated Democrat Christine Jennings in 2006, Goodman began working for Buchanan, ultimately becoming his full-time communications director in 2010, and was later promoted to senior aide in 2012.
Max is the younger brother of Adam Goodman, the famed political ad-maker who is currently working on Rick Baker’s mayoral campaign in St. Petersburg.