As everybody chasing the White House knows, Florida’s 29 electoral votes may well decide the whole ballgame next November.
But,Ā S.V.Ā DĆ”te writes in National Journal, the same cannot be said for its 99 Republican primary delegates, where the pathĀ to victory will likely go through elsewhere.Ā The high cost of advertising statewide, Florida’s diffuse political geography, and new rules passed by the state GOP may lead candidates to forego campaigning in the state altogether.
Writes DƔte:
…[T]his time around, the FlorĀida partyĀ deĀcided toĀ ditch a sysĀtem that divĀvied [delegates] up proĀporĀtionĀally and inĀstead adĀopt a winĀner-take-all modĀel. The deĀcision was made, in part, to make the primary more cruĀcial andĀ win the state a larĀger share of presĀidĀenĀtial canĀdidĀatesā atĀtenĀtion.
InĀstead, it may now be more likely that camĀpaigns will write it off enĀtirely.
āThereās a fiĀnite amount of money,ā said Priscilla GranĀnis, the vice chair of the ColĀliĀer County ReĀpubĀlicĀan Party. āItās a simple matĀter of mathĀemĀatĀics.ā
CamĀpaignĀing statewide in FlorĀida is both unwieldy and expensive. The state stretches 832 miles from PensaĀcola to Key West and inĀcludes 67 counties, makĀing an efĀfectĀive voter-turnout opĀerĀaĀtion a loĀgistĀicĀal nightĀmare. The state also has 10 difĀferĀent meĀdia marĀkets, meanĀing that a serĀiĀous TV ad camĀpaign costs nearly $2 milĀlion a week.
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The winĀner-take-all rule means that unĀless a camĀpaign has a reasĀonĀable chance of comĀing in first in the balĀlotĀing, every dolĀlar and every hour of staff time spent on FlorĀida will likely go to waste.
āThe theĀory with the [state party] was they thought it would draw people here and make people try harder. But maybe it will make people shy away,ā said JonathĀan MarĀtin, the chairĀman of Fort MyĀersās Lee County ReĀpubĀlicĀan Party. āThatās what I would think, and thatās comĀmon sense.ā
The Republican Party of Florida does have one success to boast about this week, as all 14 remaining GOP presidential candidates are scheduled to appear at their Sunshine Summit in Orlando.
But the attention may be short-lived, writesĀ DĆ”te, as many observers believe Florida Republicans’ high-stakes primary rules might backfire.
That the canĀdidĀates are even comĀing to FlorĀida this week is the resĀult of a difĀferĀent rule adĀopĀted by the state party earliĀer this year: To make the FlorĀida balĀlot in March, canĀdidĀates could either pay $25,000, find voĀlunĀteers to colĀlect at least 125 ReĀpubĀlicĀan sigĀnaĀtures in each of the stateās 27 conĀgresĀsionĀal disĀtricts, or show up at the so-called SunĀshine SumĀmit. All 14 of the reĀmainĀing canĀdidĀates deĀcided to show up. SevĀen are schedĀuled to speak FriĀday, sevĀen on SatĀurday.
But as to makĀing a serĀiĀous finĀanĀcial comĀmitĀment to winĀning the FlorĀida primary, only [Jeb] Bush, the former two-term govĀernor, has a sigĀniĀficĀant staff presĀence in the state, with his naĀtionĀal headquarĀters and a sepĀarĀate field ofĀfice in Miami plus a state headquarĀters in Tampa. Celebrity busiĀnessĀman DonĀald Trump only this month opened a field ofĀfice in SaraĀsota. Marco RuĀbio, the stateās juĀniĀor senĀatĀor, has his naĀtionĀal headquarĀters in WashĀingĀton, D.C., but no camĀpaign ofĀfices in FlorĀida.
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How much this senĀtiĀment will ulĀtiĀmately matĀter, of course, is even less clear. By the time FlorĀida ReĀpubĀlicĀans go to the polls on March 15, four states will have voted in FebĀruĀary and nearly a dozen more on March 1. A field that curĀrently inĀcludes 14 ReĀpubĀlicĀans will alĀmost have cerĀtainly shrunk, as money dries up for all but the best-funĀded camĀpaigns. Even more imĀportĀant, FlorĀida voters have hisĀtorĀicĀally taken their cues from voters in the earliĀer states.
As Florida statehouse watchers and White House prognosticators alike both know all too well, this is not the first time the state has attempted to shake up the nominating process. The results have been hit-or-miss.
This is the first time in three presĀidĀenĀtial elecĀtions that FlorĀida has not creĀated chaos in the primary calĀenĀdar by inĀsistĀing on a JanuĀary elecĀtion date. In 2008, then-state House SpeakĀer Marco RuĀbio and Gov. Charlie Crist arĀgued that FlorĀidaās size and diĀverse popĀuĀlaĀtion made it aĀ betĀter miĀcroĀcosm of the counĀtry as a whole than Iowa or New HampĀshire, and they pushed through a law setĀting a Jan. 29 primary. The traĀdiĀtionĀal early states then moved their elecĀtions ahead to reĀtain their reĀspectĀive poĀsĀiĀtions. The same thing happened in 2012.
The ReĀpubĀlicĀan NaĀtionĀal ComĀmitĀtee reĀsponĀded in both years by stripĀping FlorĀida of half of its delĀegĀates. This time around, a new RNC rule would have taken away all of FlorĀidaās delĀegĀates if it jumped ahead in the calĀenĀdar, and the state reĀsponĀded by movĀing its primary to March 15, the first day that the RNC alĀlows a winĀner-take-all conĀtest.