Obama wins by talking about gay marriage

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Major Garrett: “In the zero-sum world of what’s likely to be an airtight campaign, any day Obama can redirect the national conversation away from the economy is a good day in Chicago and a bad day in Boston. Romney can’t get back the last three days and will probably lose most of Thursday in the analytical aftermath of Obama’s embrace of gay marriage.”

“It may sound cynical, but this math is real. The focus on gay marriage allowed Obama to speak to a key voting bloc, one that also punches well above its weight in terms of campaign dollars. Obama’s recipe for reelection is melding motivated constituencies. This isn’t 2008 and waves of enthusiasm. This is micro-targeting and constituent corralling. In the gay community and among those sympathetic to its agenda, Obama has earned their energy, votes, and dollars.”

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including SaintPetersBlog.com, FloridaPolitics.com, ContextFlorida.com, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.