Personnel note: Jim Saunders, Lilly Rockwell, Brandon Larrabee take permanent positions with News Service of Florida

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Three veteran news reporters have joined the staff ofNews Service of Florida (NSF). The independent, privately-owned wire service is the leading provider of original, in-depth breaking news from the Florida capital.

?s news organizations prepared for the session, they looked for the best available talent, and they know it can be found at News Service of Florida?/blockquote> Jim Saunders, who has over a decade of experience providing news reports from the Florida capital, will cover health care and other topics for NSF. Saunders has served as Tallahassee correspondent for Health News Florida, Daytona Beach News-Journal and the Florida Times-Union. A native of Cedar Rapids, Iowa, Saunders is a graduate of Northwestern University. Lilly Rockwell joins NSF from Rowland Publishing, where she wrote for850, a Northwest Florida business magazine. Rockwell, who will focus on education and other topics, spent three years on the business desk at the Austin American Statesman, and she helped cover the Florida Legislature for the Florida Times-Union. A native of Austin, Texas, Rockwell graduated from University of Texas at Austin. Brandon Larrabee joins NSF from the Florida Times-Union, where he has been the Tallahassee correspondent since 2009. Larrabee will be NSF? lead reporter for the state? redistricting battle, and cover the state budget and regulatory agencies. His experience includes the Morris News Service bureau in Atlanta, where he covered the Georgia legislature and state government for Georgia newspapers. Larrabee graduated from the University of South Carolina. The team replaces longtime NSF reporters Keith Lang, Kathleen Haughney and John Kennedy. Laing accepted a job as transportation reporter with The Hill newspaper in Washington, D.C. Haughney joined South Florida Sun Sentinel to cover capital news. Kennedy returned to the newspaper side of the business to cover Tallahassee for the Palm Beach Post. Craig Sandler, managing partner of NSF? parent company, Affiliated News Services of Wellesley, MA., described the turnover as ?ittersweet?and a ?estament to our success.? ?s news organizations prepared for the session, they looked for the best available talent, and they know it can be found at News Service of Florida,?said Sandler. ?hat? a great sign. These are all talented professionals, and we?e already enjoying following their work. It? a treat to have John and Kathleen go to work for subscribers, and we?e thrilled for Keith.? ?e?l miss our friends and their contributions,?said Sandler. ?ur compensation is getting to know a new crop of dedicated, thoughtful and talented reporters, all three of whom are terrific people as well.?]>

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.