Personnel note: Smart Dems – Phil Perry, Derek Newton – on the move

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Two of Florida’s leading Democratic operatives are on the move.

Phil Perry, who was new media director for Alex Sink’s Campaign, tweeted this morning that he has joined the vvveeerrryyy cool Proof Integrated Communications firm.

Proof Integrated Communications is a full-service advertising and marketing communications agency specializing in the creative execution of communications based on research and data to drive superior results for clients. Proof IC was formed by the combination Burson-Marsteller

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.