In today’s mobile, real-time world, fast food is not fast enough.
That is the idea behind Snapfinger, a Web and mobile app for ordering takeout from chain restaurants like California Pizza Kitchen, Outback Steakhouse and Subway. Diners craving a pizza or burger can pull out their phones on their way home from work and arrive at the restaurant to find their meal waiting for them.
Kudzu Interactive, which owns Snapfinger, will announce Monday that it raised $7 million from Norwest Venture Partners and early investors, money it will use in part to expand its service beyond chain restaurants, known in the industry as casual dining, to independent ones.
“What they’ve done at Kudzu is combine three of the hottest areas right now for venture capital investing — e-commerce, mobile and local,” said Joshua Goldman, a Norwest general partner who will join Kudzu’s board.