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Strategic Digital Services garners national attention

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A Florida digital firm is getting national recognition as one of the best in political communications.

Strategic Digital Services (SDS), is receiving notice for exceptional client work in 2016, with three projects among the finalists for the 2017 Reed Awards. SDS, based in Tallahassee, specializes in data analysis, digital media, and software development for a range of political campaigns and causes.

Campaigns & Elections magazine produces the annual Reed Awards and Conference. The magazine is a pre-eminent resource offering tools, tactics and techniques for the political consulting industry.

SDS captured three finalist spots for Florida client campaigns:

— Best Fundraising Email Creative/Copy for State Legislative Campaign: State Rep. Matt Hudson for the “Satanic display at the Capitol” email blast.

— Best Web Video for State Legislative Candidate: State Rep. Rene Plasencia for his time-lapse video.

— Best Use of Virtual or Augmented Reality: Plasencia for his “360 Video.”

 “A combination of outstanding clients, great content and creative tactics have helped grow some of the largest and most engaged audiences in Florida Politics,” said SDS co-founders Joe Clements and Matt Farrar in a statement. “It’s a joy to do what we do.”

The Reeds are an “agenda-setting event” for those in the business of political campaigns. Named after Campaigns & Elections founder Stanley Foster Reed, the Reeds salute excellence in political campaigning, campaign management, consulting and design.

The 2017 Reed Awards will be announced during the conference Feb. 16-17 at the ARIA Casino and Resort in Las Vegas.

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.

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