Panhandle has a plan to improve its Spring Break image
A raucous spring break that made some unwanted national headlines has officials on the Florida Panhandle looking to restore their community’s image. After a season that included a house party that dissolved into gunfire and a beach gathering that resulted in a videotaped sexual assault, Bay County is negotiating a contract for a new marketing strategy to boost public perception. County Manager Bob Majka said the potential deal with marketing executive Jerry Ray and attorney William Harrison could help undo…
You might be interested in
