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In Florida, Donald Trump faces a Hillary Clinton campaign behemoth

in 2017/Top Headlines by

For Donald Trump, the fight for Florida begins and ends with mass appeal: signature rallies and direct social media contact with voters who believe he can “make America great again.” Add some 30 Florida Trump employees to about 80 Republican Party field workers deployed around the state, and that pretty much covers the GOP nominee’s conventional ground game operation in the largest battleground state. Then there’s Hillary Clinton: 51 offices, with more on the way, and 500 employees combing Florida,…

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Donald Trump makes first ad buys in battleground states, including Florida

in 2017/Top Headlines by

With his new leadership team promising a sharper message, Donald Trump on Thursday moved to invest nearly $5 million in battleground state advertising. The investment over the coming 10 days in Florida, North Carolina, Ohio and Pennsylvania marks the Republican presidential contender’s first major general election expenditures in the swing states, which are considered critical to his narrowing path to the White House. The advertising plans, confirmed by Kantar Media’s political ad tracker, come a day after Trump announced another…

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RNC begins new social media campaign aimed at Hispanic voters

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The Republican National Committee has begun a new campaign targeting Hispanic voters with a series of social-media offered videos discussing specific issues and urging support for Republican presidential nominee Donald Trump. The series, called “GOP Hispanics: The Week Ahead” features Hispanic speakers discussing the topic of the week. They’re being posted through social media in both English and Spanish versions. First up is “Terrorism,” a 44-second video featuring RNC Director of Hispanic Communications Helen Aguirre-Ferré discussing President Barack Obama‘s foreign policies and…

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Florida GOP gets $170K from Republican National Committee in June

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The Republican National Committee gave the Florida GOP more than $170,000 in June. Federal campaign records show the Republican National Committee transferred $170,580 to the Republican Party of Florida in June. The transfer marks the latest in a series meant to help gear up for the presidential election. The state party has received about $1.3 million from the Republican National Committee since January 2015. The money was transferred to the state’s federal account, and can be used for mailers, get-out-the-vote…

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A lot of holes in GOP presidential ground game in key states

in 2017/Top Headlines by

Presidential battleground states were supposed to be swarming with Republican Party workers by now. “We’ve moved on to thousands and thousands of employees,” party chairman Reince Priebus declared in March, contrasting that with the GOP’s late-blooming staffing four years earlier. “We are covering districts across this country in ways that we’ve never had before.” That hasn’t exactly happened, a state-by-state review conducted by The Associated Press has found. With early voting beginning in less than three months in some states,…

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Donald Trump’s campaign investment tops $43 million

in 2017/Top Headlines by

Donald Trump poured more than $7.5 million of his own money into his presidential campaign in April, bringing his total personal investment to more than $43 million since he declared his candidacy, new campaign finance reports filed late Friday show. The billionaire businessman, who swatted away 16 Republican rivals and relied heavily on wall-to-wall media coverage of his outsized personality and often inflammatory remarks, reported spending about $56 million during the primary, which lasted until his final two rivals, Texas…

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Donald Trump’s questioning of the value of data worries Republicans

in 2017/Top Headlines by

Donald Trump says he plans to win the White House largely on the strength of his personality, not by leaning heavily on complex voter data operations that have become a behind-the-scenes staple in modern presidential campaigns. Shortly after Trump explained his approach in an Associated Press interview — data is “overrated,” he said — one of the presumptive Republican nominee’s top advisers tried to clarify the remarks. Rick Wiley told AP the Trump campaign will indeed tap the Republican Party’s…

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