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Stan Zimmerman

Shelli Eddie’s historic Sarasota commission victory due in part to Keen strategists

in Statewide/Top Headlines by

Commissioner-elect Shelli Freeland Eddie’s historic city commission victory over Stan Zimmerman in Sarasota’s District 3 came after months of comprehensive voter targeting and messaging, according to an analysis released by Keen Campaigning exclusive to With campaign strategy guidance from Keen consultants Andre Torkelson and Chris Hawes, Eddie aggressively courted a targeted coalition of racially and politically diverse supporters, engaging both the “super voters” of field lore as well as those who traditionally sit out municipal elections. The result was a…

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Campaign team drops candidate Matthew Wooddall days before Sarasota elections

in The Bay and the 'Burg/Top Headlines by

Just four days ahead of city elections in Sarasota, Democratic City Commission District 3 candidate Matthew Wooddall has been dropped by Keen Campaigning, the consulting firm directing his campaign amid revelations that Wooddall misled Keen and others about his employment history. “I’ve worked on more than 100 races up and down the ballot all over Florida and I’ve never come across this situation before,” Andrew Torkelson, a political consultant with Keen, told Florida Politics.  The bizarre turn of events has blown a competitive three-way race —…

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