Smartphones in hand, hockey fans have engulfed the postseason with one goal: capturing the most memorable experiences – everything from hard checks to slapshot goals.
At Amalie Arena, home of the Tampa Bay Lightning postseason series against the Detroit Red Wings, fans have pushed network traffic on AT&T to new heights.
None of this is particularly surprising for the folks at AT&T, as they find that more and more consumers use a variety of mobile devices – each one in search of a robust signal so they can share the fun with friends online.
In anticipation of record-breaking online traffic, AT&T has boosted its roster by fine-tuning its Distributed Antenna System (DAS) at Amalie for the National Hockey League playoff action – resulting in a more than few blockbuster stats.
During the first round of the 2015 pro hockey playoff home series in Tampa, AT&T officials estimate that fans used an average of approximately 88GB per game over the venue-specific network. That translates to around 251,000 social media posts with photos, 24 percent more data usage than the average game in March.
In the Red Wings home rink of Detroit, fans used an average of approximately 20GB per game on the AT&T venue-specific network during the playoff series. That is equivalent to 57,000 social media posts with photos.
The Lightning will take on the Montreal Canadiens in Round two of the of NHL playoffs.
AT&T, which employs more than 15,000 people in Florida, has begun a major expansion of AT&T U-verse wireless and broadband networks with 3,000 additional locations in the Fort Lauderdale-Miami area. Nearly 700 new locations in Miami and about 500 new locations in Fort Lauderdale. AT&T offers services such as High-Speed Internet, AT&T U-verse TV and AT&T U-verse Voice.