The #1 reason why Southern Strategies went to the Chamber — and who AIF is replacing them with…

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Yesterday, Tallahassee’s Adams Street was rocked by the news that the one of the capital’s most prominent lobbying firms, Southern Strategies, was parting ways with Associated Industries to sign with the Florida Chamber.

Not since Luca Brasi attempted to leave the Corleone family has a defection caused such an uproar. But the reason why Southern Strategies asked out of its contract with AIF can be explained in one word:


That’s right, the Mouse roared and insisted Southern Strategies not renew with Associated Industries because of AIF’s commitment to

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.