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Uber, AT&T to give Orlando football fans free rides this weekend

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Ride-sharing service Uber is delivering football fever to Orlando this weekend.

In celebration of the start of college football season, Uber and AT&T have teamed up to provide free rides for sports fans in Orlando this weekend.

On Saturday, Sept. 10 and Sunday, Sept. 11, from 11 a.m. to 7 p.m. each day, riders can open the Uber app and request an exclusive “football” option.

This unlocks access to AT&T enabled cars, each equipped with AT&T LTE-enabled tablets.

Fans will be able to watch the game of their choice without interruption, as they enjoy a free ride to their destination courtesy of AT&T Thanks, a service that provides perks and exclusive discounts to AT&T customers.

Demand for this service — which is available to everyone, not just AT&T customers — is expected to be high, but Uber users can request and ride more than once, depending on availability.

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.

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