Watch here: Jim Frishe's funny, pointed TV ad

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In case there was any doubt how intense the GOP primary between Jeff Brandes and Jim for State Senate District 22 will get, pay attention to the first line of Frishe’s new TV spot: “Seems everywhere you turn, there’s a young, wannabe politician, beating his chest…”

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.