Why TallyMadness actually mattered

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TallyMadness did not matter because of the 64 individuals competing for the title of Florida’s “best” lobbyist.

There are over three thousand lobbyists in Tallahassee; to be included in the TallyMadness competition — to be considered among the top 64 in the profession — should be reward enough.

It’s likely few of the lobbyists competing in it took it too seriously, nor did many of their supporters. It is a parlor game to pass the time during the very stressful sixty days of the legislative session.

But TallyMadness did matter. It mattered very much. And for the reason it mattered, I am very upset that others have likely ruined it for the rest of us.

TallyMadness mattered because of one phone call. The call came from Carrie Madden, the widow of the late Steve Madden, the 2011 champion of TallyMadness.

I am not going to share all of what Carrie and I talked about but what I can share is this: Carrie explained how much TallyMadness had come to mean to her because of what it will one day mean to her children.

Carrie explained that one day her children will Google their late father’s name. They will Google his name and they will invariably see what has been written about him in connection to him winning TallyMadness, including this glowing tribute from fellow lobbyist Gus Corbella.

Steve’s children will better know their father better because of TallyMadness.

That is why this mattered.

And while what has been previously written about Madden will still be online, it had been my intent to present the first Steve Madden Trophy to this year’s winner. 

We all now have been robbed of that. 

And that’s why TallyMadness mattered.

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including SaintPetersBlog.com, FloridaPolitics.com, ContextFlorida.com, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.