The header is generic, with cut-and-paste Americana bunting and a campaign pin that reads “Ford ’09.”
The top left of the site is dominated with icons that link to Facebook, Twitter and YouTube. This is the problem with social networking in politics. You have a website that links to Facebook that does or does not have the material that should be on your website. It’s an online political Ponzi scheme. And, in Ford’s website’s case, the social networking buttons look like they have been lifted directly fromScott Wagman’s superior site.
The rest of the front page is written in what appears to be a blogging script. Blogging is blogging and a website is a website. They need to be integrated, not hammered together like old wood.
The navigation on the site doesn’t always work. For example, if you click on what would be considered a volunteer page, it isn’t clear how to get back to the rest of the website.
There is a feature about adding a social networking badge, as if Kathleen Ford’s picture is what you want to advertise about yourself on your own page.
I could go on, but I will spare you the rest of the details and invite you to take a look at yet another poorly done political website. First, it was Foster’s, now it’s Ford’s. Remember that article about the mayoral candidates being web savvy…that was written before those two got into the race.