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ClickZ writes about Scott Wagman’s Google ads

in The Bay and the 'Burg by
From Clickz, a national website covering digital advertising: Florida candidate for state representative Christopher Mitchell began running search ads on Google on Friday, but by Monday afternoon, he had pulled them down. The first-time candidate for Florida’s 47th district didn’t want to risk flouting the state’s election law.

Mitchell’s ad takedown may have been the first domino to fall after the Florida Election Commission asked St. Petersburg mayoral candidate Scott Wagman to remove his campaign’s text ads on Facebook and Google because they allegedly violated a law requiring disclaimers in political ads. That story was reported yesterday by The Wall Street Journal.

“Because of recent developments in the Scott Wagman campaign, we are going to look again at election law and until made clear…we’re going to discontinue our ads on Google,” Mitchell told ClickZ News this afternoon. “This is my first time running and I don’t want to be seen as someone who’s skirting the law…whether I agree with the rules or not.”

Read the rest of this story by clicking on the link to ClickZ.

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including SaintPetersBlog.com, FloridaPolitics.com, ContextFlorida.com, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.

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