Direct mail round-up: Rep. Ed Hooper gets tough with Democratic challenger Ben Farrell

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Incumbent Republican Ed Hooper may be well ahead in fundraising and the polls, but he’s taking no chances with Democratic challenger Ben Farrell.  Over the weekend, Hooper dropped this mailer against Farrell, detailing the hot mess of Farrell’s personal life and finances.


Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.