Direct mail roundup: Rick Baker takes the high road for Jeff Brandes

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It’s all about jobs, says Rick Baker, who is taking the high road in a direct  mailer supporting state Sen. Jeff Brandes.

The former St. Petersburg mayor, one of the most respected Pinellas County Republican leaders, is a big draw in Brandes’ new mailer, which hit Senate District 22 mailboxes this weekend.

Sponsored by the Republican Party of Florida, the flyer pitches Brandes’ fight for a better economy and jobs, by listing a few of his accomplishments:

  • Voting to eliminate the sales tax on manufacturing services.
  • Working to attract high-tech jobs to the state.
  • Fighting for $15 million for the new College of Business at the University of South Florida St. Petersburg.

“Brandes is a champion for business and economic growth here in St. Petersburg and around the state,” Baker says. “He’s a leader in Tallahassee on the issues that matter most.”

Baker concludes by describing Brandes as “a principled leader” who has earned the right to go back to the Florida Capitol.

It’s always refreshing to see a popular leader like Baker exuding class with positive advertising, especially for one of the most combative races in the Tampa Bay region (if not the state).

Brandes faces Democrat Judithanne McLauchlan, a USF St. Petersburg political science professor, in the district covering parts of Pinellas and Hillsborough Counties.

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Phil Ammann is a St. Petersburg-based journalist and blogger. With more than three decades of writing, editing and management experience, Phil produced material for both print and online, in addition to founding His broad range includes covering news, local government and culture reviews for, technical articles and profiles for BetterRVing Magazine and advice columns for a metaphysical website, among others. Phil has served as a contributor and production manager for SaintPetersBlog since 2013. He lives in St. Pete with his wife, visual artist Margaret Juul and can be reached at [email protected] and on Twitter @PhilAmmann.