Five things I think about today's St. Pete Times

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I’ve pretty much resigned myself to the fact that the best I will ever do by Adam Smith is to NOT appear in one of his columns. Meaning, not having Adam write, “Schorsch, once thought of as blah, blah, blah” is a moral victory with which I should be content. Then again, it would have been nice to get a shout-out from him regarding the pretty good week I just had. Organizing “Boo Rick Scott on Opening Day” and designing — efforts which garnered tons of media attention — just weren’t good enough to earn a nod from Smith.

Adam, what does a guy have to do?!?

It’s not likeeverything I write about the St. Petersburg Times isnegative. Case in point, my latest post about an internal survey of Times employees made its way on to the journalism-centric blog Romensko.

? don? think Tash and Co. will be too happy about me publishing it,?writes Peter Schorsch, referring to Times Publishing chairman Paul Tash. Actually, he probably won? have a problem with it; the survey results should please the Poynter-owned paper? management. Seventy-seven percent of St. Pete Times?staffers said they were satisfied with the company, and 76 percent said they were satisfied with their jobs.

Listen, I never forget that writing in the same city where one of the nation’s best newspapers calls home DIRECTLY benefits my website. In fact, I can’t imagine what it must be like to live in, say, Orlandowhere there isn’t all the wonderul material provided by the St. Petersburg Times.

I’ll go once step further and share the fact that, this past week,I actually paida financial debt (foradvertising) I incurred to the Timesbefore The Downfall.

Again, Adam, what does a guy have to do?

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.