David Plouffe, former adviser to the Obama administration, is joining on-demand luxury towncar service Uber to lead policy and political efforts.
In a statement Tuesday, Plouffe, who headed the president’s 2008 campaign and left the White House in 2013, said he “could not be more excited to join such a vibrant company and its people who will be at the absolute leading edge of tomorrow’s innovations.”
Plouffe’s hiring comes soon after the Republican Party embraced Uber through an emailed petition supporting the tech company’s mission.
Uber was being “choked by government regulations” championed by taxi unions, the petition says. Plouffe reaffirmed the message, acknowledging regulatory struggle between Uber and taxi interests.
“This controversy exists because we are in the middle of a political campaign and it turns out the candidate is Uber,” Plouffe wrote on the Uber blog. “Our opponent—the Big Taxi cartel—has used decades of political contributions and influence to restrict competition, reduce choice for consumers, and put a stranglehold on economic opportunity for its drivers.”