Sachs Media Group promotes Lisa Garcia to Senior Vice President of Public Relations

in Uncategorized by

Sachs Media Group today announced the promotion of Lisa Garcia to Senior Vice President of Public Relations. Garcia will be responsible for account management, contributing to strategy and firm operations.

“Lisa’s leadership and loyalty are invaluable and she has demonstrated a great ability to inspire our staff to do its best work,” said Ron Sachs, president and CEO of Sachs Media Group. “Her vision will continue to enhance the firm’s strategic direction for many years.”

Garcia joined the public affairs team at SMG in 2005 and quickly advanced to the role of director of campaigns and subsequently vice president of operations. Her more than 18 years of communications experience made her a natural fit for the current promotion. Prior to her position with SMG, Garcia served in leadership positions for the Gas Workers Union and the Teamsters in Washington, D.C., delivering comprehensive solutions to meet their unique needs.

“It’s a really an exciting time in the history of our firm,” said Michelle Ubben, Chief Operating Officer of Sachs Media Group. “Lisa is a vital part of our leadership team. Her expanded role will help us manage the significant growth we are experiencing.”

Garcia will play a key role on the senior leadership team, along with Sachs, Ubben and senior vice presidents Ryan Banfill and Vicki Johnson, and vice presidents Jon Peck and Ryan Cohn.

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.