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During last year’s St. Petersburg Mayoral Campaign, when I published blog post after blog post about that election, I took note of a subtle trend in how visitors were arriving on my site. As much as I would have liked otherwise, many of my readers were not coming directly to Saint Petersblog, rather they were coming to the site after searching for a particular term in Google, Yahoo, etc. Yes, there was a base of regular readers who arrived on…

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