Momentum

Uber launches Momentum, a new print magazine for drivers

Published on March 3, 2015 in Apolitical/Top Headlines by Phil Ammann

Valued at $41 billion, transportation technology firm Uber is taking the big next step in ridesharing by going backwards, more or less, with a print magazine. Momentum is the new publication designed specifically for the nearly 150,000 Uber drivers. The magazine takes its name from the company’s partner rewards program, which offers discounts and perks such as discounted auto maintenance, health insurance and savings on phone plans. Set for a quarterly run, the magazine will be rolling out in six…

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Must-read analysis of Charlie Crist vs. Marco Rubio:

Published on November 23, 2009 in Statewide by Peter Schorsch

I urge you to read Jordan Raynor’s analysis of the Crist vs. Rubio race in which he applies his formula that using the Internet to drive message directly to voters, victory is now possible for candidates who don’t have big money to kick-start their campaigns, by following a “New 3M” model that looks like this: MESSAGE → MOMENTUM → MONEY: It was clear from the beginning that Charlie Crist would run a Traditional 3M style campaign as he had done…

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