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negative

Despite vow to remain positive, Bill Foster launches negative, err, comparative TV spot, mail-piece against Kathleen Ford

in The Bay and the 'Burg by

Bill Foster must be behind in the polls. A front-runner does not launch this kind of barrage of negative, err, comparative advertising. So with Foster behind in the polls, that means it’s Hebert-time as in Jack Hebert, Bill Foster’s hired gun who is at his best — and worst — this close to an election. First, there was this television spot. Not terribly inventive. In fact, I am surprised the uber-creative Hebert didn’t lighten these ads with a little humor:…

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Larry Williams’ final TV spot

in The Bay and the 'Burg by

So much for the rule of not ending on a negative… Larry Williams’ TV commercials have been relatively well-produced. Relatively being the operative word. The ads are a little shaky, they zoom in and out quickly, the on-screen text is sloppy, but overall, these spots are more effective than the spots Adam Goodman produced for Deveron Gibbons’ campaign, but they are not as powerful as Bill Foster’s commercial. And Pam Williams looks a lot better in person than she did…

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