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Whole Foods: New concept to take name of ‘365’ house brand

in Apolitical/Top Headlines by

Whole Foods says it will name its new chain of smaller stores with lower prices after its “365 Everyday Value” house brand. Co-CEO Walter Robb tells The Associated Press that the chain will be named “365 by Whole Foods Market,” a nod to the brand already sold by the grocery chain. He said that while 365 products will anchor the stores, the chain will also have other items, including national brands. Since announcing plans for the chain in May, recent…

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