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Digital Holiday Guide helps candidates, campaigns stay on social media “nice list”

in Apolitical/Top Headlines by

With Hanukkah in full swing, and Christmas and New Year’s Eve not far behind, finding a spot on the holiday “nice list” is on the minds of most Floridians. Tallahassee-based Strategic Digital Services, Florida’s leading firm specializing in data for political campaigns and causes, launched its 2015 Holiday Guide — a social media blueprint to help Florida associations, candidates and elected officials have a happy, trouble-free holiday season. The guide offers a wealth of examples — many taken from national…

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Social media helps drive historic Cuban exodus to U.S.

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As summer began to bake the central Cuban city of Sancti Spiritus, Elio Alvarez and Lideisy Hernandez sold their tiny apartment and everything in it for $5,000 and joined the largest migration from their homeland in decades. Buying two smartphones for $160 apiece on a layover on their way to Ecuador, they plugged themselves into a highly organized, well-funded and increasingly successful home-brewed effort to make human traffickers obsolete by using smartphones and messaging apps on much of the 3,400-mile…

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Expressions of solidarity for France in red, white and blue

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Social media was awash Saturday in the red, white and blue of the French flag as people worldwide expressed their solidarity with a nation in mourning in the aftermath of the terror attacks in Paris. Users of Facebook shaded their profile pictures in the French Tricolor, and on Twitter and Instagram, people posted vacation photos, teardrops and a peace symbol with the Eiffel Tower inscribed in the center as they expressed their grief over the carnage. People also harnessed the…

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Millennials use Facebook for politics more than older generations

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Facebook is the most used source for political news among the Millennial generation, according to a new Pew Research report. More than 60 percent of people between 18 and 33 surveyed said they get their political news from the popular social media site during any given week. That number nearly mirrors the source of political news for the older Baby Boomer generation (50-68) who turn to TV news. Meanwhile, only about 39 percent of Baby Boomers rely on Facebook for…

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Bosses can’t get even when staffers gripe on social media

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Bosses can get mad when staffers vent on social media about their jobs, but they may not be able to get even. When one of Bert Martinez‘ employees posted gripes about her job and the boss on Facebook last year, the publicist consulted his lawyer, who said the staffer couldn’t be fired. “The first lesson I learned is, employees are allowed to vent,” says Martinez, owner of Bert Martinez Communications in Phoenix. “If they’re saying, hey, it’s hard working here…

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Millennials consume more news than you might think

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When you think of Millennials on Facebook images of cute puppy videos, troves of click bait and personality quizzes aplenty come to mind. But it’s not just a place for viewing distant family’s babies or finding out which Star Wars character you are. According to a study by the American Press Institute, it’s also one of the most popular ways people age 18-34 consume their news. Of 24 news and information topics asked in a survey, Facebook was the number…

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Social media saves Bowled Restaurant

in Peter/The Bay and the 'Burg by

On Saturday, I reported the unfortunate news that Bowled Restaurant had closed.  Well, due to an overwhelming response via social media, the owners of Bowled Restaurant decided to stay open, writing on their Facebook page: We are not going down without a fight! Bowled received numerous calls, emails and Facebook posts requesting not to close. It may not be the easiest week ahead, but we’ve decided to try to push through. We are open for lunch and dinner today and…

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