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Online ad inventory for 2016 already starting to run out

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With the 2016 presidential race in its earliest stages and first caucuses nearly eight months away, Republican campaigns are frantically staking out the most valuable online ad space. This mad dash on the Internet ahead of 2016 is having one unexpected effect, says Shane Goldmacher of the National Journal: prized digital real estate is quickly running out. “We’re starting to sell out on certain political leanings, for inventory targeting likely voters in the New Hampshire primary,” says Kenny Day, head…

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