message

Must-read analysis of Charlie Crist vs. Marco Rubio:

Published on November 23, 2009 in Statewide by Peter Schorsch

I urge you to read Jordan Raynor’s analysis of the Crist vs. Rubio race in which he applies his formula that using the Internet to drive message directly to voters, victory is now possible for candidates who don’t have big money to kick-start their campaigns, by following a “New 3M” model that looks like this: MESSAGE → MOMENTUM → MONEY: It was clear from the beginning that Charlie Crist would run a Traditional 3M style campaign as he had done…

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A message to all the Obama-hating wingnuts

Published on August 31, 2009 in Uncategorized by Peter Schorsch

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John Warren’s direct mail-piece

Published on August 18, 2009 in The Bay and the 'Burg by Peter Schorsch

There are other candidates running for Mayor of St. Petersburg beside Deveron Gibbons and Scott Wagman. Unfotunately, their campaign budgets allow them to block out the light from other campaigns. Take a look at this mailpiece from John Warren’s campaign. There is a lot to like here. I like one of the pictures. It’s not perfectly set-up, because there is more sky than there is John Warren, but it says to me, this man has a vision, yet knows how…

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Dear Bill Foster

Published on August 10, 2009 in Peter/The Bay and the 'Burg by Peter Schorsch

Too bad I am not working for you, because if I were, you wouldn’t be losing your grip on second place. Let’s face it. Deveron Gibbons is moving on to the general election. The brothers, as Mark Winn likes to think of them, account for about 18 percent of the vote. So long as the walk-around-money flows, Gibbons is gonna take 80% of that vote. With that block, all Deveron needs is 1 in 10 non-black voters to break his…

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